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How to Set Up Optimization?

In this article, you will learn about how you can set up a new optimization and start improving your ads.

Melike avatar
Written by Melike
Updated over 4 weeks ago

How to Set Up Optimization?

At WASK, you can always set up ad optimization for your Meta and Google ads. It helps you refine your ads effortlessly and get better performance results.

To set up an optimization;

  • Go to the Optimize page.

  • View all optimizations under the “All” tab, as well as in two separate categories: “Boost”, “Empower”, and “Fix.”

  • Under Boost, find: Ad Text Optimization, Ad Placement Optimization, Budget Optimization, and Bidding Optimization.

  • Under Empower, find: Negative Search Term Optimization, Comment Management with AI, Ad Assets Optimization, and Cross-Negative Keyword Optimization.

ad optimization
  • Check the Status column to see the current status of each optimization.

  • In the Date column, view how long until the next recommendation appears (only after starting an optimization). If not started, this field will be blank.

  • Next to the Date column, see the relevant ad platform type (if not started) or the associated ad account (if started).

  • On the far right of each optimization, access three buttons: Settings, Optimization History, and Recommendations.

ad optimization types
  • When you first arrive at the page, WASK automatically starts four optimizations for you: Ad Text Optimization, Ad Asset Optimization, Comment Management with AI, and Landing Page Checker.

  • To start any other optimization, click the toggle on the far left of that row.

  • After clicking the toggle, read the short info about the optimization.

  • At the bottom of the info section, select which ad accounts you want to apply the optimization to.

  • Click “Start Optimization.”

  • WASK’s optimization algorithm will start working and provide recommendations in 1 to 5 minutes.

  • Click the “Review” button on the far right to view the recommendations.

optimization settings

Note: No changes will be made to your campaigns unless you apply the recommendations.

You can start optimizing your ads easily and get recommendations for specific optimization. Apply recommendations and see the growing results.

If you want to manage optimization settings, you can read How to Change Optimization Settings.

If you need more assistance, you can contact us anytime.

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