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How to Create Remarketing Custom Audience?
How to Create Remarketing Custom Audience?
Melike avatar
Written by Melike
Updated over a week ago

Step 1-Click the Target Audiences Tab

Create Audience feature is located under the Target Audiences tab. So, you need to click it to create an audience.

Step 2-Choose Remarketing Custom Option

WASK provides many options to create audiences. If you want to create a remarketing custom audience, you must choose this option.

Step 3-Choose Your Pixel Account

To create a remarketing custom audience, you need to connect your Pixel account to WASK. You can read the related article if you do not know how to connect your Pixel account to WASK.

Step 4-Determine Time Period

Remarketing audience works based on your website visitors. Thus, you need to determine a time period in order that WASK can check.

Step 5-Write a URL

Remarketing custom audience is different than remarketing audience because of the fact that remarketing custom audience works based on a specific page. To be clear, if you want to target your website visitors, you should use remarketing strategy.

On the other hand, let's say you want to target only register page visitors. So, you need to use remarketing custom audience option and write the URL of the register page. Besides, there is no limitation for URLs. You can write several.

When you click the button, a pop-up that says "Your audience saved successfully" will appear at the top right corner of the page. Then, you will be directed to the List Audience section. It means that you are able to publish an ad for your remarketing audience list.

Step 6-Publish Your Ad

When you save your remarketing audience, you will be directed to the page below. You can see all saved target audiences in this page.

Now, you are ready to publish an ad for your remarketing audience. Click the green plus sign and publish your ad.

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