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How to find Competitors' Audiences for Facebook Campaigns?
How to find Competitors' Audiences for Facebook Campaigns?

In this article, you will learn about how you can find your competitors' audiences for Facebook Campaigns and gain insights.

Melike avatar
Written by Melike
Updated over a week ago

How to find Competitors' Audiences for Facebook Campaigns?

You can take advantage of discovering your competitors' target audience with WASK's Smart Audience feature. Gain insights into your competitors’ advertising strategies.

To discover competitors’ audience;

  • Go to the Smart Audience page, and click Create Audience.

  • Choose your Facebook Ad account.

  • Choose Find Your Competitor Audience, and click Continue.

Smart Audience Page

  • Enter your competitor’s domain and Facebook page.

  • Click Create Audience.

Find Your Competitor's Target Audience

You should wait for WASK to analyze your competitor’s audience. Meanwhile, it suggests some competitors related to the one you entered, and you can create their audiences as well.

To see the competitor’s audience;

  • Go to Smart Audience, and click List Audience.

  • Click Pending Audiences.

  • See the competitors’ audiences if they are ready or pending.

  • If they are ready, click Complete Audience.

Pending Audiences Page

On this page, you can see the target audience used in the Facebook ad campaigns by your competitor. You can check the audience details like age, country, gender, and used interests.

To save the competitor’s audience;

  • Click Save on the target audience you want to use.

Competitor's Target Audiences

  • Give a name to this audience.

  • Check the details, and click Save Audience.

Save Competitor's Target Audience

You can also save other target audiences used by your competitors. Remember, if you save one of them and leave the page, you will lose the competitor’s target audience you didn’t save.

After you save the audiences in WASK, you should send them to your Facebook ad campaign to use them. If you want to learn how, check out How to send your saved audiences to your Facebook campaigns. 

If you need more assistance, you can contact us anytime.

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