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How to Allocate Your Budget Based on Lead for Your Meta Ad Account?
How to Allocate Your Budget Based on Lead for Your Meta Ad Account?

In this article, you will learn about how you can optimize your Meta ad account based on Lead goals with Budget Allocation.

Melike avatar
Written by Melike
Updated over a week ago

How to Allocate Your Budget Based on Lead for Your Meta Ad Account

At WASK, you can allocate your budget between your Meta ad accounts. This ad optimization feature lets you spend money on the right ads with the lead goal and maximize ROI.

To Allocate Your Budget Based on Lead for Your Meta Ad Account:

  • Go to the Optimize page, and click the Ad Account Optimization tab

  • Select your Meta Ad Account

  • Then, click Begin on the Budget Allocation Lead card

  • Read the description of the optimization

  • Then, click Set Up

lead budget allocation

  • Select at least 2 campaigns

  • Select Optimization Frequency

  • Then, choose the authorization as Automatic or Ask Me First

  • Once you’re done, click Activate

budget allocation based on lead

If you select the Automatic option, WASK handles the rest and automates optimization for you. If you select the Ask Me First option, WASK gives you recommendations and lets you apply the optimizations. To learn more, check out How to See and Apply the Recommendations.

If you need more assistance, you can contact us anytime.

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