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How to Optimize Your Google Campaigns with Cross-Negative Keywords?
How to Optimize Your Google Campaigns with Cross-Negative Keywords?

In this article, you will learn how to optimize your Google ads with Cross-Negative Keywords.

Melike avatar
Written by Melike
Updated over 3 months ago

How to Optimize Your Google Campaigns with Cross-Negative Keywords

At WASK, you can optimize ad targeting of your Google ads. This ad optimization feature lets you target the right search terms and reach the right customers without conflicting with your other ads.

To Optimize Your Google Campaigns with Cross-Negative Keywords:

  • Go to the Optimize page, and click the Campaign Optimization tab

  • Select your Google Ad Account

  • Then, click Begin on the Cross-Negative Keywords card

campaign optimization cross negative

  • Read the description of the optimization types

  • Then, click Set Up

  • Select Campaign(s) and Optimization Frequency

  • Then, choose the authorization as Automatic or Ask Me First

  • Once you’re done, click Activate

google campaigns cross negatives

If you select the Automatic option, WASK handles the rest and automates optimization for you. If you select the Ask Me First option, WASK gives you recommendations and lets you apply the optimizations later. To learn more, check out How to See and Apply the Recommendations.

If you need more assistance, you can contact us anytime.

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